Social Media and Demographics

Young people interacting within society.

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The coveted demographic in terms of marketing is the 18-24 year old. Period. If you can reach the young demographic, you can reach the rest of society, 9 times out of 10. ¬†They dictate what’s hip and trendy, what’s in style or out of style. So I found this interesting when Social Media Today reported that the younger demographic is climbing.

What are you doing to use social media to build brand engagement where the key demographics are?

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