Browsing all articles in Featured
People First: Getting Customer Service Right (Part 1)
Image by mag3737 via Flickr CEO Joe, who we are trying to talk into using Twitter regularly, recently created a list of 18 customer service principles that we at DataGroup have always lived by, but needed to put in writing. Here at SmarterBiz, we’re passing them along to you. Check out Part 2 here, and [...]
Turn Down the Volume
Twitter is a great tool, when used effectively. But on my personal account, I’ve just had way too much “noise” lately. Basically, I’ve followed people that I wouldn’t really listen to. They just distract from those that I want to hear. Before you get all defensive, I’ve heard both sides of the argument: follow everyone [...]
You Aren’t Seth, Steve, or Scoble
Without further ado, the SmarterBiz unofficial PR rep, Cleveland Brown: All joking aside, how often in business do you try to imitate someone else? There are a lot of leaders that so many of us try to imitate, whether we’re delivering presentations, talking about marketing, or casting vision in an internal business meeting. Seth Godin [...]
10 Ways to Get Rid of Talented People
Leaders have the option of attracting talent or repelling talented people. There is no “status quo“. Here’s a list of the top 10 things that repel talent. 1. Try to Control Them It’s a fact. Revolutionaries cannot be controlled. You can only hope that they’re on your side when the battle begins. Want to push [...]
The New PB&J: Social Media Strategy
Peanut butter and jelly go together wonderfully. They are, regardless of your choice in brand of peanut butter or flavor of jelly, a match made in heaven. Within the pair, you can have literally hundreds of different types of combinations: Jif & apple, honey peanut butter & grape, Peter Pan & strawberry…the list goes on.There’s [...]
Business on a Napkin: The 30-Second Company Philosophy
I just received a regular update from the Chairman of Federal Express, Fred Smith. And in it, he expresses (as he often does – which is for another post) the 5 focus areas of FedEx, which have been the “pillars of FedEx success over the years”. Here’s two of them. Let’s see if you catch [...]
